Does RevPRO™ Work?
From a Market Manager: “Our leading radio stations were languishing in average revenue gains; until we added your company. The 60,000 PowerTABs that you produced for both Spring and Fall helped us with annual broadcast scheduling and revenues where we could attribute more than $250,000 to this RDR project.”
From a GM: “Every project we’ve done with RDR over the past 3 years has grown in revenue and this is our 7th program and by far the best one yet!” (This small unrated station has generated over a million dollars in the past 3 years with RevPRO™).
From a GM: “Our fall RevPRO™ produced nearly 2100 unique on-line entries. We were getting entries from the mailer right through the 13th week of the contest.”
From a GSM: “People are ASKING us to send a mailer (what other coupon mailer can say THAT?) Listeners want to make SURE they are looking at the web/paper/mobile version properly. People are telling US ‘it says in the rules that the mailer will be available for pick up at some locations’ (it is RARE that someone would read that much detail about contest rules, and inquire about it). Our [auto client] mentioned to an AE that he loves the look of the mailer and is loving the response!”
From a GM: “Mark – Thank you for sticking with us these past 10 days and helping this staff educate our clients. Most of all, thank-you for educating US!! THANK YOU FOR EVERYTHING! WE ARE SO HAPPY WITH REVPRO AND CAN’T WAIT FOR THE NEXT PHASE!”
From a GM: “We’ve added 200 new Loyal Listeners a week with RevPRO™!”
From a Station Owner: “Wow! Talk about profitable! This was our second year to do RevPRO™ with RDR and I thought I was happy last year…This year is even better!”
From a Station Manager: “Morning… just had a call from client…four people have been in with the PowerTAB® in hand…they sold a $25,000 kitchen as a result…so when he called this morning he booked a remote for September…Have to love results like that!….”
From a Station Owner: “It’s already working. Just got a call from a very happy client…the PowerTABs® were delivered yesterday and she got FOUR calls yesterday afternoon booking reservations as a result of the coupon…….first day…good response…”
From an Account Executive: “WOOOOO HOOOO…Sold them a double coupon in the upcoming mailer with billing from April – September at top rates!! This is a client who originally said no, but I was persistent, scheduled a phone call with Mark while he was here, emailed client the pdf and mailed him the actual mail mailer, and he commented how beautiful it is and said YES!!”
From an Account Executive: “My (realtor) client was very happy and has extended her commercial schedule with us. The timing for her was perfect — getting into homes at the beginning of spring and having her message out there with a good frequency. She started the selling/buying season strong!”