Business Development Programs

RevPRO for Media

Grow Revenue + Audience + Seller Expertise Simultaneously!

With Your Primary Media + Direct Mail + Digital + Mobile

  • Generates new & incremental revenue
  • Yields top of the card rates
  • Produces a profit from primary media promotion
  • Gives advertisers a voice in 4 media outlets
  • Grows audience & database
  • Drives traffic to your website
  • Offers renowned sales training
  • Turnkey & easy to implement

PowerTAB® is your 10″ x 12″, full-color, direct mail promotional magazine generating huge revenue at great rates, & allowing you to tap into silos of money most of your competitors can’t dream of accessing. Request a sample PowerTAB®.

DigiTAB® is your page-turnable, online PowerTAB® giving you digital co-op revenue access, drawing your audience to view your exciting promotion & downloadable client ads! See a sample DigiTAB here.

MobileTAB is your on-the-go DigiTAB®, giving you mobile coupon revenue access & extending your reach into thousands of smartphones in your market! See our MobileTAB samples herehere.

RevPRO Works!

From an Owner: “RDR’s RevPRO has been a big winner for us, generating hundreds of thousands of dollars for us at good rates in all of our markets.”

From an Owner: “Doing our 2nd RevPRO, I was unsure if we would experience the same success as we did the 1st time. We didn’t – it was excellent the 1st time, and outstanding the 2nd.”

From a GM: “Every project we’ve done with RDR over the past 3 years has grown in revenue and this is our 7th program and by far the best one yet!” (RevPRO has generated over $1,600,000 in 4 years for this small unrated station).

From a GM: “I am the GM for an 8-entity media cluster. We have worked with RDR for the past 2 years. Because of Mark and his knowledge and skills we were able to sell every bit of available space in our flyer before he even got back on the plane to leave our market. Mark helped sellers close deals with clients that were 2 to 3 times higher investment commitments then those clients usually commit to or that our sellers usually pitch!”

From a Market Manager: “We were languishing in average revenue gains, until we added RevPRO. The 60,000 PowerTABs that you produced for both Spring and Fall helped us with annual scheduling and revenues where we could attribute more than $250,000 to this RDR project.”

From a GM: “The mailer looks fantastic. I even received one at my home and was impressed with the way it was delivered. The response has been fantastic. In the first week of our Spring contest we have more entries than we received in 12 weeks of our Fall contest. But, let me qualify that: I believe our success this week has much to do with our Fall contest. We brought more people to our dance with the first Fall mailer/contest, and that is creating a larger response to this contest. And now this mailer will bring even more people to our dance!” 

From a GM: “Our fall RevPRO produced nearly 2100 unique on-line entries. We were getting entries from the mailer right through the 13th week of the contest.” 

From a GSM: “People are ASKING us to send a mailer (what other coupon mailer can say THAT?) Listeners want to make SURE they are looking at the web/paper/mobile version properly. People are telling us: ‘it says in the rules that the mailer will be available for pick up at some locations (it is RARE that someone would read that much detail about contest rules, and inquire about it). Our [auto dealer client] loves the look of the mailer and is loving the response!”  

From a GM: “Mark – Thank you for sticking with us these past 10 days and helping this staff educate our clients. Most of all, thank-you for educating US!! THANK YOU FOR EVERYTHING! WE ARE SO HAPPY WITH REVPRO AND CAN’T WAIT FOR THE NEXT PHASE!” 

From a GM: “We’ve added 200 new Loyal Listeners a week with RevPRO!”

RevPRO is easy to implement & has BIG Impact!

From a Market Manager:  “The ease of conducting business with your company is equaled by few. You and your production team literally HANDLE all of the logistics, artwork, proof and so much more…while being pleasant with our clients (always a concern when working with an outside source…but not with RDR®). You are setting a standard … A fan…”

From a Manager:  “The success of our most important annual promotion depends, in great part, on the mailer our viewers receive. RDR® created that asset for us, and the process was as efficient as could be. Sue from RDR® micromanaged the project’s timeline and nothing ever fell through the cracks. (She could herd cats!) The beautiful mailer and the online version of it exceeded our expectations, and we are hard to please.”

From an Advertiser-Client:  “Beautiful job! You guys are great! We have enjoyed our working relationship – your attention to detail and great communication! Thanks so much!”

From an Advertiser-Client to his AE:  “I have been very difficult to reach and despite the last-minute challenge I presented Holly from RDR® with, she overcame it and has taken care of me. She was very willing to work at all hours and also worked the marketing department of one of our suppliers in a pleasant and professional way. Your station made an exceptional choice when they decided to work with her…Thought you should know…”

From an Advertiser-Client:  “Thank you – you made this an easy deal (to get co-op dollars)!”

From an Advertiser-Client:  “This ad is fantastic. As always, you all do great work and are always responsive and on top of things.”

From a Sales Manager:  “Our auto dealer owner-client mentioned to the AE that he loves the look of the mailer and is loving the response!”

From an AE:  “It’s sure been a pleasure working with a company like yours.”

From an Advertiser-Client:  “That ad looks absolutely great.  I truly appreciate the job you did and can’t thank you enough for dealing with me. :)”

From an AE: “My (realtor) client was very happy and has extended her schedule with us. The timing for her was perfect — getting into homes at the beginning of spring and having her message out there with a good frequency. She started the selling/buying season strong!”

From an AE:  “You guys have been completely fabulous and have done everything you said you would do!”

RevPRO has a proven track record in every size market!

To see how well it will work for you, contact Mark Levy at 972.522.8570 or mark@rdtoday.com.

———————————————————————————————————————————-Doing Business Better

RDR’s Doing Business Better (DBB) is a unique and effective tool for any organization seeking to establish itself as a genuine business partner by their associates, clients and prospects. DBB initiates, develops and solidifies the relationships between you and your organization and your local business community.  A highly-informative 3 section seminar is presented for your area business leaders covering topics on management, leadership, sales, and customer relations.

So what’s the catch with DBB?

The host organization or its reps may not pitch or sell to any attendee, and if they do, that attendee is paid $500 on the spot!

Is DBB effective?

You bet! Who wouldn’t call dozens of new clients and a minimum 5x ROI in 1 week “effective?”

How do DBB host organizations like DBB?

“We had excellent turnout, and everyone made a point to tell our staff how valuable the information was…and what a great presenter Mark was. You can bet we’ll do Doing Business Better again!”  Sales Manager

“We were so happy to have Mark work with our clients by giving them real ideas they could use right away! Our clients were grateful and excited that we gave them tools to help their businesses that weren’t even marketing-related. Mark also made a big impact on my employees – most of them made lists of what they will change and do better.”  General Manager

How do local business community attendees like DBB?

From a Realtor: “I loved this –things I can really use to help me make my business better now!”

From a Bank VP: “I have NEVER taken this many notes…we are going to see if we can bring you in for our company-wide meeting!”  

From a Hospital Manager: “Wonderful presenter – definitely will use the information in our organization. We’d like to bring you to our meetings or have our staff attend one of your future sessions.”

From a Restaurant Owner: “What you covered about ‘boss behavior’ so hit the mark! There will be changes at our restaurant tonight!” 

From a Hotel Manager: “I learned how to better communicate and the differences between management and leadership. Would have liked the session a little longer!” 

From a Buyer for Lumber Company: “Great presenter! Would come to another presentation with Mark. A+++”    

Contact RDR about bringing Doing Business Better to your market.